What is the Media Player Mixer Express ?

The Media Player Mixer Express™ (MPMe) is a "virtual smart mixer" that blends superior search and play performance with live-assist automation and an innovative interface. The MPMe provides bold visual cues to DJs and sound producers as they control music and effects through THREE simultaneously available MP3, WAV or WMA capable media players—side-by-side, on one easy-to-read screen.

The MPMe (available exclusively from Codentity) gives users the power to FIND, LOAD and PLAY their hit-music tracks in less than 1 second—on computers with a compatible operating system and recommended configurations.

While the Media Player Mixer Express™ is perfect for mobile DJ systems, there are plenty of other applicationsfrom sporting events, to fashion shows, to theatrical presentations—that can quickly boost their productivity with the MPMe, and its long list of performance and convenience benefits.

Next beta release planned availability:  August 2011.  The MPMe is a "lite" feature set version of Music MegaBase® DJ (MMB DJ).  The MPMe requires recommended hardware, compatible versions of Windows® XP or Windows 2000, and Microsoft® Access™ (includes FREE runtime Microsoft® Access XP).

View MPMe screen shots, check out images that demonstrate the multiple player workflow sequence and visual cues.  Read more about SmartFocus technology.

What is Music MegaBase® DJ ?

Music MegaBase® DJ (MMB DJ) is your instant passport to all that is wonderful, inspirational, compelling and not-so-obvious about American pop music.  This is the database for avid music collectors, visionary movie and commercial producers, talented trivia buffs, theme-driven wedding planners and plugged-in party DJs.

You'll find more than 4,000 top hits cross-indexed by title, artist, tempo, decade, style, lead vocal gender, chart position and more.  It ships with more than 100 pre-built hit music lists and provides interactive query capability so the user can put together music list requests instantly.  Empower your creative impulses... with a little help from Music MegaBase® DJ. 

MMB DJ includes an extremely intuitive search system linked to its native catalog and handy Broadcast Player (BCP) toolset.  It also provides tools for documenting hit-music preferences.

NOTE: The cross-indexed catalog content in MMB DJ is a database listing of hit-music and related information.  It does not include digital music files, or licenses for digital music files.  Next beta release planned availability:  3rd quarter 2008 (may be subject to restrictions). 

What is SmartFocus ?

In the Media Player Mixer Express™  (MPMe), the combination of situational awareness logic and its related media player automation capabilities composes a system of patent pending Codentity software designs known collectively as SmartFocus™ technology.

The MPMe can actually guide the DJ from one player to the next as he steps through a music set. This bit of magic is accomplished through intelligent programming that effectively allows each player to know what each OTHER player is doing—and suggest and execute actions based on that information. That’s SMART.

Because it is smart, the interface automatically understands where to direct the DJ's attention for execution of audio and screen events. It sets the next ready player for one key-press activation, trims levels and controls fades, and visually cues the DJ—so he (or she) can make the right decision for the next player event.  That’s FOCUS.

Using SmartFocus™, the MPMe delivers a very handy dose of live-assist automation to the working DJ.  Generally, by automation, we mean the ability of the software product to assist the DJ or live sound producer with the real-time execution of his tasks. The SmartFocus™ automation controls player physical properties, event-keyed messages, and the application of significant colors and three-dimensional effects to screen objects ( such as media player object lights and borders).

Collectively, these screen objects are designed to visually communicate event status to the DJ, and to prepare the virtual mixer to help execute DJ commands.  This automation assistance comes in the form of several methods:

 Situational Awareness Logic — This intelligent programming gives the product the ability to KNOW what each player object is doing in relation to each other player object. It also provides a programmed method to communicate player state status (Not Loaded, Ready To Load, Now Playing, etc.) to the DJ while it readies each player object's physical properties (audio level, message content, border lights, etc.) for its participation in a practical sequence of ordered events (workflow).

 Next Event Auto-Focus — This is how the software prepares itself for the next logical event, and is part of the workflow execution process.
Auto-focus actually highlights the player that is READY TO PLAY and then, after execution, moves forward to the next ready event so that a DJ can literally use one key press to trigger a series of audio events.

 Ready Player Visual Cues — This feature uses Auto Focus to trigger a combination of screen messages, border lights, color codes, and 3D extrusion, which together, create a bold visual signal designed to guide the DJ as he chooses which media player, from among multiple media players, should kick off the next logical player start event.

 Auto Fade — This feature can be used for ONE button segues. Thanks to situational awareness logic, auto-fade knows which player to fade and does it automatically (unless the DJ turns auto-fade off)

 Auto Flash — This feature clearly identifies which media player has been started. This is part of the visual design philosophy intended to make it easy for the DJ to understand product status at a glance. (If desired, auto flash can be turned off.)

 Track Load Lockout — This feature uses the "situational awareness" logic in the MPMe to make sure that a DJ cannot inadvertently overwrite a music track while it is playing—and thereby invoke the wrath of everyone on the dance floor. (If he wants to do so, the DJ can turn TLL off).

 Volume Level Auto Load — This feature uses "situational awareness" logic in the MPMe to make sure that a track is never loaded with the fader at zero.

 Audio File Class — This feature uses situational awareness logic and catalog content to change screen messages based on the type of audio track loaded in a player.

Using the SmartFocus™ automation in the Media Player Mixer Express™, a DJ can manage a complete segue with one-click, and keep the other hand free to scratch turntable vinyl or ride microphone levels.  The MPMe always "knows" its LOAD / READY / PLAY state, and the current state of each other player in the mixer configuration... that's SMART.  And the MPMe uses its bold design elements to clearly communicate player object status to the DJ by directing his eye to the next ready player... that's FOCUS.

View MPMe screen shots, check out images that demonstrate the multiple player workflow sequence and visual cues.  Read more about SmartFocus™ technology.

What is MusicPrint® ?

Using the patent pending MusicPrint® (MPT) technology in the Media Player Mixer Express™ (MPMe), users can explore a dynamic new search and store method that begins by creating a personal profile unique to each user.  Then, in collaboration with the user, MusicPrint® helps construct the ultimate music search—which can accurately predict an individual's hit-music preferences.

A better understanding of MusicPrint® can be learned by reading this short summary, which has been compiled using excerpts from the specification:

"Scalable system and method for predicting hit music preferences for an individual"
United States Patent Application
Publication Number  20060083119

[MusicPrint® is]  ...

A method for creating and storing an individual’s Primary Exposure Window (PEW), wherein each user’s hit-music preference list is based, in part, on the theoretical time frame associated with the period in the user's life when he is most likely to hear, absorb, and develop an emotional connection with popular music.

(Example: A music fan born in 1960 may be highly likely to have formed his or her hit-music preferences in a PRIMARY exposure window ranging, approximately, from 1974 to 1994—from the age of 14 through 34. When a user is enrolled in MusicPrint, the search engine can target results for this person by giving a stronger preference to music released between 1974 and 1994.)

A method which includes an enrollment process that creates a unique MPT Identity and demographic profile for each user collecting biographical information and responses to questions designed to ascertain the scope of an individual's music preferences; further extrapolating data from the user's psycho-demographic profile (“baseline") which allows MPT logic to make informed assumptions about an individual's cultural, generational and emotional sensitivity characteristics (which can be used to shape preference lists based on a song's sound, style, content and regional availability).

A method of providing multiple query resource threads (to include or exclude catalog data, category attribute matching, user declared preferences, user-specific demographic profile calculations, and catalog editor recommendations), which can be applied singly or in layered groups to produce a unique user search parameter; with query resource threads further defined in this manner:

 Catalog Data — is information compiled from published or licensed documentation providing a historical overview of hit music including data such as chart rankings, date of release, song tempo, music genre, energy level, etc.

 Category Attribute Matching — invokes filter options that suggest songs by allowing a user to take advantage of the natural connection between songs—same artist, same music genre, same tempo, same dance rating, gender of lead vocal artist, etc.

 User Declared Preferences — give the user the option to “vote” for inclusion or exclusion of a particular song or genre based on the user’s decision.

 Catalog Editor Recommendations — are queries that invoke filters based on expert opinions like the grouping of songs into pre-defined “music sets” (or collections). Set examples might include names like: Beach Party Fun, Jukebox 60s, Male Rock Classics, etc. Catalog Editor Recommendations might also include lists of collateral suggestions based on perceived music styles (calypso beat, country and western swing, twist, tango, two-step, waltz, etc.), or obvious thematic and song message content—themes like financial hardship, medical conditions, infidelity, crimes sprees, etc.

With MusicPrint® technology (MPT), the immediate goal is to provide users with a superior method of identifying the specific songs that are uniquely included in one’s personal soundtrack; and then, storing, accessing and sharing that personal soundtrack on demand—which is to say, MusicPrint® represents a significant improvement over existing music search technologies.

NOTICE:  The methods and systems disclosed in this discussion of MusicPrint® search technology are the subject of a patent application on file with the United States Patent and Trademark (USPTO) office in Washington, DC.  MusicPrint is a registered trademark licensed to Codentity LLC.  Use of Codentity beta software may require enrollment in the Codentity Beta Tester Program (BTP), which can be subject to restrictions.  This site optimized for 1024 x 768 on Microsoft® Internet Explorer® version 6 or better.